The Art of Innovation: Lessons in Creativity from Ideo, America's Leading Design Firm por Tom Kelley

Titulo del libro : The Art of Innovation: Lessons in Creativity from Ideo, America's Leading Design Firm
Fecha de lanzamiento : May 1, 2001
Autor : Tom Kelley
Número de páginas : 307
ISBN : 0385499841
Editor : Bantam Doubleday Dell Publishing Group
The Art of Innovation: Lessons in Creativity from Ideo, America's Leading Design Firm por Tom Kelley

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Tom Kelley con The Art of Innovation: Lessons in Creativity from Ideo, America's Leading Design Firm

The award-winning design and development firm IDEO, which brought the world the Apple mouse, reveals its secrets to fostering innovative, out-of-the-box thinking across the world of business. In this handbook, the author outlines the steps IDEO and other successful companies use to achieve successful problem solving. 30 photos & illustrations.

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